1. Photo products ( for product description and online shop)
2. Lookbooks & website photo ( i took the photo mostly from the front view, to get the whole clothes, its clearer and better for buyers)
3. Photo fashion spread (this is for the advertisement and fashion film)
the story is which outdoor photos, is for the fashion spread in the magazine.
The title of the project is “début de la fantaisie” (beginning of fantasy). It is related with NonaManis concept as they are the new brand, targeted to women and women loves dream and fantasy.
the theme is dream escape. which i made a sequence of photo start when women fall asleep and she come to her dream world and being another person.
why dream as the theme? people loves story and women love dreaming. and the brand itself is just targeted for women. in here, i tried to style those kebaya (top clothes) with fashion items, such as harem pants, dress, and skirt.
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